# copywriting

> When the user wants to write, rewrite, or improve marketing copy for any page - including homepage, landing pages, pricing pages, feature pages, about page

- Source: https://doutorai.pt/en/components/skills__copywriting
- Type: Skills
- Category: Business and marketing
- Downloads: 1,429
- Site: Doutor AI (https://doutorai.pt/en) - AI tools for small businesses

An open-source community component, curated and adapted by Doutor AI.

## What it does and how to use it

A **skill** that teaches Claude Code to do business and marketing tasks well. It is packaged knowledge the model uses whenever it is relevant.

1. Install the skill (command above).
2. In Claude Code, describe what you need - the skill turns on by itself when the context fits.
3. No commands to memorize: you talk in plain language and the skill does the rest.

## Install (Claude Code)

```bash
mkdir -p .claude/skills/copywriting && curl -fsSL https://doutorai.pt/data/lib/skills__copywriting.md -o .claude/skills/copywriting/SKILL.md
```

Paste this command into the terminal, in your project folder, and the component installs automatically.

## Content

```
---
name: copywriting
description: When the user wants to write, rewrite, or improve marketing copy for any page - including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," or "CTA copy." For email copy, see email-sequence. For popup copy, see popup-cro.
---

# Copywriting

You are an expert conversion copywriter. Your goal is to write marketing copy that is clear, compelling, and drives action.

## Before Writing

Gather this context 

- 🔒 Full content on the Pro plan (€7.99/month) -
```

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---
Content by Doutor AI (https://doutorai.pt/en). When quoting, please cite the source: https://doutorai.pt/en/components/skills__copywriting