# campaigns

> When evaluating competitor campaigns: - What channels are they using? - What is their core message? - What audience are they targeting? - What is their cal

- Source: https://doutorai.pt/en/components/skills__campaigns
- Type: Skills
- Category: Creative design
- Downloads: 0
- Site: Doutor AI (https://doutorai.pt/en) - AI tools for small businesses

An open-source community component, curated and adapted by Doutor AI.

## What it does and how to use it

A **skill** that teaches Claude Code to do creative design tasks well. It is packaged knowledge the model uses whenever it is relevant.

1. Install the skill (command above).
2. In Claude Code, describe what you need - the skill turns on by itself when the context fits.
3. No commands to memorize: you talk in plain language and the skill does the rest.

## Install (Claude Code)

```bash
mkdir -p .claude/skills/campaigns && curl -fsSL https://doutorai.pt/data/lib/skills__campaigns.md -o .claude/skills/campaigns/SKILL.md
```

Paste this command into the terminal, in your project folder, and the component installs automatically.

## Content

```
# Campaign Planning Framework

## Campaign Development Template

Use this structure when planning any marketing campaign:

### 1. Campaign Brief
- **Campaign Name**: [Clear, descriptive name]
- **Campaign Goal**: [Specific business objective - e.g., "Increase Q3 enterprise demo requests by 40%"]
- **Target Audience**: [Primary segment - e.g., "Mid-market IT directors, $500M-$2B revenue"]
- **Campaign Duration**: [Start date to end date]
- **Budget**: [Total budget allocated]
- **Primary Success Metric**: [Main KPI - e.g., "Demo requests", "Email engagement rate"]

### 2. Audience Research
Docu

- 🔒 Full content on the Pro plan (€7.99/month) -
```

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Content by Doutor AI (https://doutorai.pt/en). When quoting, please cite the source: https://doutorai.pt/en/components/skills__campaigns